Company Vision

Coincrowd’s mission is to help crypto investors be successful through the benefits of social information. The company is committed to helping both seasoned and novice investors navigate the rapidly evolving world of digital assets with ease and confidence

Company Goals

• Create value for all platform users (season and novice) and position them to be successful in their trades
• Become the all-in-one platform for all digital asset investments

User Research

🚧 Seasoned Investors*: Investors with traded assets over the value of AED 10,000, and have booked profits of at least 5% in the 45 days

Novice Investors**: Investors with traded assets under AED 1,000

Competitor Research

Product Features

• CoinCrowd Subscription: This feature enables crypto influencers to make their trading portfolios public for paid subscribers. Subscribers can view real-time trades made by crypto influencers.
• CoinCrowd Alert: This product is an AI-based tracker that scrapes different news platforms and predicts price alerts from historic trends and data. The tracker is a parameterised ML Model that generates a confidence score based on the parameters used for generating a prediction for transparency and regulatory purposes. Example parameters sample sentiment from persons of interest, government regulation (negative or positive), and dumping trends.

Prioritisation

Roadmap & Estimates*

*(actuals will vary on team composition and experience of individual developers)

CoinCrowd Alert:

• ML Models: Recruit data scientists and train ML models for generating confidence intervals for the top 5 traded cryptos - (6 to 12 weeks)
• Model transparency: Upon achieving sufficient F1, create model transparency parameters for prediction log analysis (2 weeks)
• CoinCrowd Alert: Launch the UI/UX of CoinCrowd Alert on the platform, starting with email and WhatsApp notifications (2 weeks)

CoinCrowd Social (beta):

• CoinCrowd Social: Users can make their profiles public and turn on search by other users (1 week)
• Feature Set: CoinCrowd Socials feature set should be limited to following and private messaging. Public engagement should be limited to mitigate regulatory risks (3 weeks)

CoinCrowd Subscription:

• Subscription policy documentation (3 weeks)
• Stripe integration: Enable influencers to enter their bank details for receiving monthly subscription earnings (1 week)
• Bank integration along with Payment Tokenization (2 weeks)
• UI/UX for Subscription and subscribed event alert: Reuse email and WhatsApp notification integrations (3 weeks)

Pricing & Strategy

• CoinCrowd Subscription Platform Fee: Charge 5-10% of subscription fees as platform fees
• CoinCrowd Alert: Charge customers for subscribing to the alert service - this number should be lower than the average influencer subscription fee

Go-to-market

CoinCrowd Social & CoinCrowd Alert: 1-year free subscription

Market Branding: The only verified social media for crypto users.

CoinCrowd Subscription: Influencer partnership campaigns